Manchester United have announced their first-ever sleeve sponsor, partnering up with Kohler, a global lifestyle brand headquartered in Kohler, Wisconsin, USA.
Kohler Co. is a leader in the design and innovation of kitchen and bath products and one of the largest manufacturers of power systems in the world.
The Kohler brand logo will feature on the sleeve of the most iconic and best-selling club shirt, for both the men’s and women’s teams.
United’s official website states that “The partnership also includes joint participation on game day activities, innovative improvements to club facilities, global sustainability and social responsibility projects and other partner collaborations with Manchester United fans and Kohler customers and associates.”
Manchester United and Kohler will celebrate their partnership with fans around the world on 19 July. Their new 2018/19 home shirt, to be unveiled next week, will be worn for the first time during United’s opening pre-season fixture of 2018 against Club América in Phoenix, Arizona.